UK food industry Trends: How consumer intelligence helps brands get closet to their consumers



Speakers:
– Joe Rice, Growth & strategic Partnerships, Twitter
– Alice Mathews, Associate Director, Discover.ai
– Bobby Taylor, Managing Director, Talkwalker
– Oliver Lewis, Insights Director, Convosphere
– Andy Barr, Owner, 10 Yetis Digital

The last 2 years saw closures and travel restrictions, masked & sanitised shoppers, and ultimately consumers who were locked in their own homes. We spent more time online than ever before. Behaviour changed immediately and drastically, forcing brands to re-focus, adapt and innovate to avoid falling behind.

In association with Twitter, we identified the three biggest food industry trends that will shape the food and beverage industry this year and beyond. We dug into those conversations and identified insights to ensure success in the food industry in 2022. Is your brand ready for the future?

In this webinar we will shed light on:

– The state of conversations around consumers and the food industry
– Top 3 food trends in 2022 and business examples of FMCG brands
– The need for FMCG brands to get closer to their consumers

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